About us


is a Finnish company selling outdoor goods. In addition to having a very nice web shop online, we have an impressive shop (new store building opened in November 2021) in the North-West of Helsinki (Konala area)

The gang

Our story begins in 2004, when five friends sharing the passion for outdoor sports decided to establish a small shop online selling special gear for their favourite sports. Soon there was a shop to follow - and the rest is history.

Time flies as we keep on rollin'. Now a days we employ over a hundred outdoor enthusiasts in the shop, office and warehouse, and we all operate in the same place in Konala, North-West of Helsinki. And of course: the fabulous five original guys are still involved in everyday work as well.

 Our shop front


The ultimate goal is to provide our customers expert-level service with a friendly attitude. We aim to be fast in our actions & responses in real life and online. We want to provide only the best gear what we use ourself as well. Only the best will do - If we would ever make a mistake in purchases, it will be noticed by us and our customers - you guys, who will give feedback immediately.
So for short: only the best of the best gear will do.

We keep our prices fair and our selection fresh. We are continuously hunting for interesting products for our and your delight.

You're welcomed to visit us at our shop in Konala (North-West of Helsinki) or do easy and secure shopping in our webshop.
We are here only for you.


Aerial picture of the new Varuste.net building just before moving in (11/2021)

As if all this wouldn't be enough already, we have the following business departments inside our shop to make service towards real enthusiasts even better. Let us introduce all of this a bit closer:

Check it out: varuste.net

This is our main brand and also our first web store. This is probably the name that we're best known of and which our store in Helsinki is also called. Varuste in English means "Gear" or "Equipment".

METSÄSTYSKESKUS (The Hunting Centre)
Check it out: metsastyskeskus.fi

The Hunting Centre is our webshop, where you can find every single product of our hunting selection.
All of this is of course available from our shop as well.
Our hunting department is one of the most beautiful ones in the whole Northern Europe, and we are very proud of it.

We aim to keep our selection interesting and exclusive. We follow the hunting scene promptly to provide you the best products and the most fresh news.

Welcome by! If it's about hunting, we are at your service

SUKELLUSKOULU AALTO (Diving School 'Wave')
Check it out: sukelluskouluaalto.fi

Hola! We provide the whole range of PADI Courses and diving experiences starting from try dives (Discover Scuba Diving) all the way to professional -level courses (PADI Assistant Instructor and on towards your full IDC) and all in between.

We have a wide selection of specialities and we also arrange fun dives to local waters on request. On the summer time we have weekend trips around the Southern coast of Finland - you will find info of these events on this website and on Facebook.

All of our instructors and dive guides are licensed PADI professionals, and active divers on their free time. Everyone of our staff does this work with great passion towards the underwater environment and we have it as an honour to help You develop yourself in the coolest hobby on the earth.

All courses are conducted in small groups, to maximize safety and comfort and to ensure the best possible training value towards you.

We have an impressive range of diving knowledge through all of our seasoned dive professionals - meet the whole crew of instructors here.

Welcome below the surface with us.

VIRANOMAINEN.FI (Department of Law & Enforcement)
Check us out: viranomainen.fi

Our customers are mainly military- and law enforcement officials, private operators and sport shooters.
As our customers are very demanding, we carry only the best brands and products available. We import exclusively some of the best brands in the business and keep up with the most recent advancements in weapons and equipment development.

We have a great relationship with our government and private customers, and we’ve built a system of continuous testing and feedback of our products.