Rider designed. Rider owned. Ride Concepts is commitment to superior fit, function and style, riders challenging the boundaries of mountain biking by providing the most progressive bike footwear. Bound together by love of dirt and speed, committed to building a community founded on the idea that no matter how you ride, you belong with this community.
Several years of concept design, retailer roundtables and lack of sleep came to fruition in fall 2018 with the launch of Ride Concepts, mountain biking’s only rider-designed and rider-owned footwear company.